Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Bloggin for Gold

So, there are finally some blog awards - ya know, like, Emmys or Oscars, but for Blogs. It was bound to happen. Anything that's of any cultural merit eventually reaches award status weather it deserves it or not. With categories like "Hottest Mommy Blogger," who could resist? And "Most Obnoxious blogger"? I don't know . . . I don't read obnoxious blogs.

I'm sure I won't win anything. It's hard enough just getting this blog up to PageRank 1. But if you want to nominate me, I'm not gonna stop you. I might just go over there and vote for Wil Wheaton. But he's probably too busy playing with his valuable Star Trek memorabilia and playing poker to accept the award.

Speaking of Wesl- . . . I mean Wil, does anyone know if he does movies? I want him to be in one of mine . . . but I'm too aware of my unworthiness to actually write an email and ask him. I know he's done voice work for various video games and cartoons, but I'm not sure of his live-action career anymore. Oh well. Just a thought. If anyone does get the gumption to ask him for me, tell him it will have nothing to do with Star Trek (aside from maybe an inside joke or two), but more to do with his internet stardom.

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