Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Hello? Anybody home?

I'm going to quell all theories right now. I haven't been ignoring my blog because I'm dead (obviously). I haven't been ignoring my blog because I decided to live without electricity (God forbid!!). I haven't been ignoring my blog because I've been too busy drooling over the iPhone or seeing too many movies (because I get them for free at the theater at which I work).

I've been ignoring my blog because, honestly nothing much has been happening. I mean, sure, I've been contacted by the editor of a Christian online magazine to do a column for them. And, sure, I've been asked to write several screenplays for a director buddy of mine, one of which will likely star Dennis Quaid. And, yes, it's possible that I might find myself represented by this same director's agent some time in the future.

But, really, besides that, there's nothing going on. My life is pretty boring right now. ;-)

(PS - an update on all these things will be provided as more information comes)

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