Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Memory Walk

All around America the Alzheimer's Association is doing a Memory Walk in whatever city signs up for it. It's pretty much the biggest event they hold to raise awareness and funds for finding a cure and giving support and care to those who already have it. In addition to helping people out, though, if you sign up you can win a free trip to Vegas! 'Cause, ya know . . . what happens in Vegas . . . is forgotten.

I'm sorry, that was terrible. Anyway, take a look at it and sign up to be a Team Captain if you think you can coordinate a walk in your own home town.

This disease is especially close to my family because not long ago my mother's father died from Alzheimer's. In the last few years of his life it was very painful to my mother and hers to visit him at the old folks home where he never recognized even the most beloved members of his family. Years ago he was a rambunctious old guy who played tricks on me and was always working on some kind of project. If you do this Memory Walk for anyone, do it in memory of my Paw Paw. Thanks!




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Comments

  1. don't forget yourself! That's what "did in" your Grandfather.

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