Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Twitter: Another Great Way to Spy on Me

I've added yet another way to keep tabs on me to both this blog and the kalendar. If you don't know what Twitter is, it's basically like a technologically supported version of ESP. You tell Twitter what you're thinking or what you're doing (using a variety of methods such as txt messaging or IM) and Twitter tells all your friends who want to know. So, here's my Twitter profile. You can keep up with what I'm doing through either that, the feed I added to the blog or the kalendar or it should update on Facebook, too. Basically, I'm broadcasting my thoughts everywhere, so if you don't know what I'm up to - it's your own fault.

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