Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

G.I. Joe: the Rise of Cobra

I have to admit I was never a fan of G. I. Joe when it was a cartoon in the 80's. However, I have grown to love the idea of G. I. Joe in more recent times. Rather, I love the ironic interpretation of it's intended purpose. When I think of why I like G. I. Joe, I think of Cheat Commandos. And when I think of why I like The Rise of Cobra, I think the same thing. This is something that is so over-the-top macho that it's hillarious. Dennis Quaid delivers his lines like Tony Little, the technology would leave Scotty drooling, the backstories are more contrived than Stargate Infinity, and the testosterone may as well have been dripping from the walls.

Wether or not this movie was good is entirely dependant on the director's intentions, which I don't know. If he wanted to make a serious action movie, he completely failed. If he wanted to make a hilarious, ironic take on the G. I. Joe universe, job well done, sir! The trouble is how difficult it is to divine the director's intentions. If he was being ironic, he was being very subtle. If he was being serious... well, he just plain failed.

The idea I'm trying to portray here is that this is definitely not a movie to take seriously. This is a movie to watch with your friends having nostalgic fun and reveling in the absurdity. G. I. Joe: Rise of Cobra could possibly be to the action genre what Army of Darkness is to horror. There will be some who get it, there will be some who don't and there will be those who insist there is nothing to get. My advise: enter into this movie knowing that it's hilarious. Because knowing is half the battle.