Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…


Hackers is pretty much the computer-geek movie to see. If you're into computers and consider yourself at all a part of the geek culture, people will pretty much laugh at you if you haven't seen Hackers. I know. They did it to me. So as part of my "At First Sight" project where I watch a bunch of movies from the past that I should have seen when they came out, I added this movie to my NetFlix queue. Aside from the "state-of-the-art" technology being hilariously antiquated, the story itself was good enough, although it didn't end as well as I'd hoped.

The big draw for me to this movie was Angelina Jolie. A young sex-symbol playing the part of a geek girl!? This cannot go unwatched. And, as one might expect, she plays the part well.

Sometimes while watching this movie I got the feeling that executives were just trying to appeal to a fan base. That is, it didn't seem genuine. Just a slapping together of things they thought would look cool. On the other hand, it did give a real sense of what real-life hackers are generally all about: just curiosity. It's rare to find a malicious hacker who's out to shut down the world's computer systems for their own gain. They are mostly young computer geniuses who just want to find out more. This point the movie gets across pretty well, but the young people themselves sometimes come across as teenage stereotypes; caricatures of the neo-geek community.

I'm not sure the bad-guy's plot was explained very well, either. I got that he wanted to blame hackers for what he was planning to do, but what he was planning to do and how it helped him at all kind of eluded me. And don't get me started on his matrix room. That was all kinds of flashy, techno-crazy bad.

But don't get me wrong, it's a fun movie. I can see where it holds an endearing place in computer geeks' hearts. If you wanna see a kind of cheesy, but easily enjoyed geeky movie, add this to your queue.