Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Happy Hothmas!

Oh no! I'm doing a Star Wars post directly on the heels of a really, really nerdy Star Trek post! The world is going to explode! Ok, so, here's the deal. The good people over at Teefury made an awesome Christmas/Star Wars shirt. And I made an iPhone background out of it. As you can see from the picture on the right, it is a Rudolphized AT-AT getting wrapped up in Christmas Lights amidst a snow of Empire emblems. More awesomeness can rarely be found on a human torso. The problem is, if you're familiar with Teefury, you know that they only have specials on their awesome shirts for ONE DAY!  OH NO! Well, I made it so you can enjoy Hothmas all year long! If you're cool like me and have an iPhone.

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