Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "The Seventh"

Vital Information
Series: Enterprise
Episode: S02E07
Air Date: November 6, 2002
Written by: Rick Berman & Brannon Braga
Directed by: David Livingston (I presume)

T'Pol invites Archer along on a top secret Vulcan mission for which her memories were partially erased... because an operative with brain damage is exactly the kind you want on the field.

T'Pol receives a message while she's reading a book from the Vulcan High Command telling her that they have found a man named Menos. She then proceeds to lead the Enterprise to an old shack of a planet where a creepy guy named Torgo takes care of things while the Master is away. When they decide it's time to leave, he responds that there is no way out, and it'll be dark soon, and there is no way out.
See what I did there? The Master would be pleased.
What really happened is that T'Pol told Archer they need to go to a particular system, but she wouldn't say why. Starfleet command contacts Archer and corroborates her story. So now they have official orders. And then T'Pol does the unthinkable: SHE TELLS VULCAN SECRETS!

On their way to the system, T'Pol confides in Archer that she used to be part of a team that needed to apprehend six Vulcan fugitives. Menos was the only one she was unsuccessful in retrieving. But for some reason T'Pol is unsure in herself, so she asks Archer to come along. Because when you're sent on a top secret mission by your government's security counsel, it's understood that you can always bring along a friend.

They eventually make it to the planet and finding Menos is easy. He doesn't appear to be hiding anything. He says he's an honest merchant now-a-days and his smuggling days are behind him. But then the Vulcan female has a characteristically emotional response. She rages off, unable to believe Meno's story and searches his ship for evidence that disproves his story.

All the while, she has random flash-backs of an event that can only barely remember. She remembers shooting someone; killing them while in pursuit of Menos. But that's just craziness, right? She was clearly sent to apprehend six fugitives, right? It couldn't possibly be seven. The title of the episode is because it's the seventh episode in season two, right? It has to be!
Weeellllll turns out T'Pol was actually looking for seven fugitives and she had her memory wiped when the guilt of killing a man who could have possibly been innocent became too much for the emotionless Vulcan to bare and the Vulcan High Command was just hoping that his memory would never come back. When it did, T'Pol tried to kill Menos, but Archer talked her down and, oh, by the way, Menos ended up having a secret compartment in his ship where he kept smuggling stuff. They apprehend Menos, bring him in, T'Pol thanks Archer for accompanying him and they all live happily ever after and learn a valuable lesson about brain damage.

Overall Thoughts
I'm just going to pretend this episode didn't happen. Can we get a Vulcan specialist to perform fullara on me? That would be cool.