Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Home"

Vital Information
Series: Enterprise
Episode: S04E03
Air Date: October 22, 2004
Written by: Michael Sussman
Directed by: Allan Kroeker

Premise
After coming back from the Delphic Expanse, the crew of the NX-01 are pretty much spat upon.

Review
Finally home from a year-long mission in the Delphic Expanse, Archer addresses a large crowd that's eager to see its heroes. After that, he visits a bar where he runs into an old classmate, Erika Hernandez, who is all set to be the captain of the NX-02. Now, I'm not saying these two have a past, but let's just say that if this was Kirk, he might be lighting a cigarette by now.

That's pretty much where the niceties end. Because that's where Archer goes to a debriefing in which Ambassador Soval pretty much outright accuses him of killing the Zombie Vulcans in cold blood. I really don't blame Archer at this point for turning into Angry Archer. This Soval character is really getting on my nerves.
Bombarding them with logic doesn't seem to work, so
let's insult their integrity to keep them from space.
Angry Archer gets angry enough to yell at Soval, and this leads Admiral Forrest to tell him to take some time off. Which seems like a good idea all around. Phlox decides to roam around Earth despite being warned of xenophobia and Trip decides to go with T'Pol back to Vulcan.

Plox seems to get along well enough while he sits in a bar with Reed and Travis. Then some xenophobic dbag comes to his table and starts acting like a class-A jerk. (Way to go, highly advanced human race.) Phlox seems to take it well enough, but Reed and Travis find the need to defend him. The dbag only gets dbaggier and it eventually leads to an all-out confrontation. And, once again, Phlox handles it extremely well...
Yeah, this isn't fuel for xenophobia at all.
Meanwhile, Trip and T'Pol arrive on Vulcan and meet T'Pol's mother, T'Les. She's your pretty standard Vulcan, except she's more agreeable than most have been in this series. And then T'Pol gets spat on when she discovers that T'Les was fired from her teaching job because of T'Pol's decision to leave the Vulcan Consulate. On top of that, that Vulcan boyfriend that she thought she got rid of in the first season is back to win her affections while Trip is there to watch. Oh, and he says that he can get T'Les her job back if they get married.

Back on earth, Archer goes to climb a mountain. Why?
Because it's there!
Unfortunately, he didn't read the rule book where you're supposed to have a Vulcan companion with rocket boots as a safety measure. Instead, a Hispanic woman with climbing gear joins him. Erika Hernandez finds him on his vacation and decides to invite herself along. He's not really happy about it at first, but she eventually gets him to open up about "feelings." Apparently he still has to work out some of the stuff he went through in the Delphic Expanse. What a pussy. Anyway, after he works that out, he goes back to the debriefing and Ambassador Soval actually compliments him. So I guess things are looking up for him.

But on Vulcan, T'Pol decides that in order to let T'Les get her job back she's going to marry that lame Vulcan boy. "What??" you may ask, "Surely she can't actually go through with it! She's in love with Trip!" Yeah, well, Trip is forced to stand there and watch while T'Pol goes through the Vulcan marriage ceremony and becomes a Mrs.

And the episode ends.

Overall Thoughts
What?? T'Pol is married now?? C'mon! It's the last season! The least you could have done is to give us a full season of Tri'Pol! But nooooooo! Now she's just gone and married some stupid Vulcan and created more confl-... oh... ah crap.

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