Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Officer's Lounge - The Cage Where No Man Trap Has Gone Before"

Greetings, programs!

This week, the Captain and I begin watching The Original Series. This week, we tackle the unaired pilot episode, "The Cage;" the AIRED pilot episode, "Where No Man Has Gone Before;" and a special Bones episode, "The Man Trap." This week, thanks to the magic of computers (and the programs on them actually NOT dying), we are proud to bring you the live audio from us having fun during the viewing session. Oh, and just, um... ignore the technical issue or two in the middle. These things, they happen. Plus, remember that this is about 3 hours of audio. That means it's roughly 80MB of awesomeness. Don't be scared - just forewarned.

And hey, you can join in on the fun, too! Every Thursday, stay tuned to the #StarTrekAsterisk hashtag on Twitter, and you can watch along with us starting at 6PM Eastern.

Also, be sure to follow @GreenAsterisk so you can be the first to know about the updates right here! Stay tuned later this week for our wrap-up podcast, and Steve's written reviews of each episode.