Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

What a F2P Star Trek Online Means to People Who Don't Care

You may have heard about Star Trek Online, you may not have. I don't imagine it's something that casual Trekkies have kept tabs on, but it's out there. And if you, like me, once held claim to your bit of land in the World of Warcraft, this Trek version of an MMORPG is right up your alley. But let me tell you why it's also important to people who don't normally play MMOs.

For one thing, it will be free for all to play starting January 17th. That means you pay just once to install the game, and thereafter there is no subscription. They make their money if you want to get certain upgrades within the game. I know the monthly subscription is a big drawback for a lot of gamers who claim not to have the money for MMOs.

But what about people who don't generally play games anyway? Well, look at that uniform in the picture associated with this post. Does it look familiar? No? Well, it does and it doesn't. That uniform is an evolved version of the uniforms used in Star Trek: Voyager and in the latest Prime Universe movies. That's right, this game takes place in the Prime Universe. And not only that, but it takes place several years into the future after Star Trek: Nemesis.

Star Trek Online chronicles the life and times of the Federation 30 years following the death of Praetor Shinzon. In 2387, Spock Prime and Nero fall into a singularity caused by Spock's attempt to stop the wave of destruction from the exploded Hobus star. Meanwhile, the star had already destroyed Romulus, and in 2409 you, as a captain in Starfleet, investigate why the Hobus star blew up in the first place.

This is just one of many storylines that take classic Star Trek and spins it into an interactive universe. The best part? You create your own crew. You can model your captain after Kirk or you can put yourself in the captain's chair. You can come up with entirely new characters and not a single person can complain because they're your crew and no one else's. You can complain about Archer, you can complain about Janeway or Sisko, but there is no complaining about your captain, or your first mate, or your doctor or your helmsman.

Here's the point: Star Trek Online is the new prime universe series you've been waiting for since the end of Star Trek: Enterprise. The series where you're the captain. So you don't care about games? Play it for the story. In fact, for added continuity, hook your computer up to your TV so it feels like you're watching it like you used to watch Star Trek: The Next Generation. Don't like J. J. Abrams's direction in the Alternate Universe? Fine! Use Star Trek Online to go back to the Prime Universe and forget Nero ever touched Vulcan.

In Star Trek Online, you love the characters because you made them. And you love the stories because, well... they're Star Trek. Go to their website now! If you had an account before, you can play for free now. Otherwise, you can order the game and start playing for free on the 17th. Or if you're really into it, pay the subscription fee! Playing around in the Star Trek universe? It's everything a Trekker ever wanted!

PS - No, this is not a sponsored post. I just really like the game.
PPS - You'll notice I didn't reveal a lot of plot details. Discovery is half the fun! :)

Comments

  1. Interesting read, I to think this will bring more Star Trek fans into the game.
    I really hope this will be a positive step because 2012 is going to be a tell tale year for STO.

    P.S. I posted this on our fleet site if you want to check out any additional comments: http://jupiterforce.org/showthread.php?13128-What-a-F2P-Star-Trek-Online-Means-to-People-Who-Don-t-Care

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  2. Thanks a lot! I do hope a lot more fans come around to STO. I know a few people who are disappointed that there will be no more Prime Universe series, but I always point them in STO's direction. Also thanks for the support on your forum :)

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  3. Not sure you have to pay once to install the game tho ... . :)

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  4. Well, to do it legally and above-board, you have to buy the software for $15. I'm sure there are some sketchy ways around that, but I prefer to give credits were credits are due.

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