Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Officer's Lounge - Tomorrow's Arena is Yesterday's Court Martial"

Eep Opp Ork Ah-Ah! That means I love you guys! So much so, that I've got this week's live broadcast portion ready for you to hear!

This week, Steve and I continue our adventures in Federation space with a handful of episodes from The Original Series - "Arena", "Tomorrow is Yesterday", and "Court Martial". Point your LCARS console here to access the hilarity.

Also, be sure to stick around for the Aftermath later this weekend, along with Steve's written reviews, all of which you can find by following @GreenAsterisk on Twitter, and keeping an eye on the #StarTrekAsterisk hashtag. Plus, we'll be broadcasting again next Thursday, 6PM Eastern - same bat time, same bat channel. Now cue up your Netflix app and ENGAGE!