Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Weekly Aftermath - The Trouble With Obsessed Wolves"

So... Since the Captain made me beam all the Tribbles down to a planet where they could at least have a couple of natural predators... *grumbles to himself* ...I figured I'd go ahead and put together the Aftermath for you guys.

*sad sigh*

This week, join us as we review three more episodes from The Original Series: "Obsession", "Wolf in the Fold", and "The Trouble With Tribbles". Listen to me squee here.

Don't forget to stay tuned for Steve's written reviews, and go back and listen to this week's Officer's Lounge. Also, remember that Hailing Frequencies Are Open at 513-ASTRISK (278-7475), so call us with any of your questions. Finally, be sure to join us next Thursday at 6PM Eastern for the live show. Until then...

*sigh* I miss my Tribbles. :(

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