Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Officer's Lounge - Day of the Hollow Tholian"

Oh hey, guys. Just sittin' here by the pool, gettin' my feet wet, tryin' to cool off after working on the engines. Apparently I did some serious tweaking to the them, too, because I've already got you a new episode of Star Trek: Asterisk!

This week, we dove right into more of season 3 of The Original Series with three new episodes: "Day of the Dove", "For the World Is Hollow and I Have Touched the Sky", and "The Tholian Web". Go off the deep end with us here.

Be sure to tune in right here tomorrow for the Aftermath, and keep it locked here later in the week for Steve's written reviews of each episode. Also, remember that HAILING FREQUENCIES ARE OPEN at 513-ASTRISK (278-7475). Finally, tune in next and every Thursday at 6PM Eastern for the live show. Now get to the Holodeck - you've got a show to listen to!