Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Weekly Aftermath - Is There in Enterprise No Brain?"

*brushes hands* Alright. I think I finally got everything back in tip-top condition down here. So without further ado, how about a new episode of Star Trek: Asterisk already?!

This week, the Captain and I ventured into new territory by way of three more episodes from season 3 of The Original Series: "Spock's Brain", "The Enterprise Incident", and "Is There In Truth No Beauty?". Journey along with us here.

Remember to go back and read Steve's written reviews, and be sure to hang out in the Officer's Lounge if you haven't already done so. Plus, keep in mind that HAILING FREQUENCIES ARE OPEN at 513-ASTRISK (278-7475) for all of your Star Trek questions and comments. Finally, be sure to join us this and every Thursday at 6PM Eastern for the live show. Now let's warp out of here - we got a show to do tomorrow!