Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Officer's Lounge - Wink of Plato's Empath"

Well, we're gearing up here in the States for the 4th, but in the meantime, us Starfleet types still have a job to do - like getting out an episode of Star Trek: Asterisk!

Join the Captain and I this week as we explore three more episodes from season 3 of The Original Series: "Plato's Stepchildren", "Wink of an Eye", and "The Empath". Replicate our laughter with the instruction set found here.

Have you started reading Steve's written reviews? Why not?! Well, in that case, listen to the live show, read his reviews that he's already posted, and stay tuned tomorrow for the Aftermath. Plus, remember that HAILING FREQUENCIES ARE OPEN at 513-ASTRISK (278-7475). Now get crackin' on that live show!