Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "That Which Survives"

Vital Information
Series: The Original Series
Episode: S03E17
Air Date: January 24, 1969
Written by: John Meredyth Lucas and Michael Richards
Directed by: Herb Wallerstein

On a mysterious planetoid, Kirk, Bones and Sulu encounter a woman with a deadly touch. Which really narrows it down, doesn't it?

The Enterprise encounters an impossible planet. It's about the size of Earth's moon, but with the mass and atmosphere of Earth. What's more, the age of the planet does not match with the apparent age of the plants and geological formations. Obviously, they must investigate. When they gather an away team, they head to the transporter and right in the middle of transport a woman appears in the room, touches the redshirt transporter operator and the operator falls to the ground dead.

So that happened... Let's see, what else could go wrong on this mission? How about when they arrive on the planet, an energy disruption occurs, knocks everyone around and causes the Enterprise to disappear from the sky? Yep, that happened, too. On the Enterprise, Spock and the bridge crew race to figure out why the stars are different. Turns out, the entire ship was transported almost 1,000 light years away.
That's 990.7 light years, to be exact, bitch.
On the planet, that same mysterious woman appears while they're looking around and trying to figure things out. This time she goes and touches their geological scientist and he dies. Bones says that every one of his cells exploded. That can't feel good. Meanwhile, they do some more studying and find that the planet is hollow. And they have not touched the sky. Oh, and they also assume the Enterprise has blown up. Because when your ship disappears from orbit, that's what you do.

Well, then that same woman appears on the Enterprise 990.7 light years away. She screws around in engineering for a while, kills another redshirt and then disappears into a thick black line. So what did she do in engineering? Turns out, when the Enterprise goes to warp, they can't stop it. She rigged it so that they'll keep on accelerating until they explode.
It's not a problem, though, because Scotty's amazing. Basically, all she did was let them get back to the planet more quickly. Meanwhile, on the planet, Kirk, Bones and Sulu encounter the woman again and she touches Sulu's arm briefly. Luckily, the other two were able to arrive in time to stop her from killing him completely. Apparently she felt some kind of remorse or something. Well, finally, they find an entrance to a cave on the planet and they go inside. There they find THE TESSERECT!

Okay, it's not the Tesserect, but it is a giant cube that acts like a computer. And then the woman shows up again. And again... and again! Three of them show up, one for each landing party member. They kinda dance around for a while until Spock and a redshirt transport down just in time and shoot them with a phaser. Then they tap into the computer and find that the planet was actually a ship carrying an advanced culture to a new planet when they were stricken with a deadly disease that killed everyone, but left the computer alive. All the womanly images were projections that copied the image of the people's leader and intended to protect the ship.
And look fabulous while doing so.
And they all lived happily ever after and learned a valuable lesson about public transit.

Overall Thoughts
Honestly, this one was boring. I can see where they might have been trying to play up the mystery of who this woman is and how she can be in two places so quickly, but there were two things wrong with that. 1) Lack of reasonable ability. 2) I just didn't care. Maybe it was the cinematic style that didn't grab me, but whatever it was, it just didn't work.