Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Weekly Aftermath - Surviving Tribbles Signal Our Planets Beyond Yesteryear"

After tomorrow's show, we'll already be halfway finished with The Animated Series! However, we've got one more very important thing to take care of before we do that - we've got a new episode of Star Trek: Asterisk!

This week, the Captain and I take a crack at decoding the first six episodes of The Animated Series: "Beyond the Farthest Star", "Yesteryear", "One of Our Planets Is Missing", "The Lorelei Signal", "More Tribbles, More Troubles", and "The Survivor". You can examine what data was decrypted here.

Make sure you've read all of Steve's written reviews for this week, and go back and check out the Officer's Lounge if you haven't already done so. Also, remember that HAILING FREQUENCIES ARE OPEN at 513-ASTRISK. Finally, be sure to join us this and every Thursday at 6PM Eastern for the live show.

What are you doing?! I need the rest of that data decrypted before tomorrow! Let's move!!