Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Officer's Lounge - Invoking the Wrath"

For months, I've been waiting. For months, I've been hoping that time would pass a little faster. And finally, the time has come.


That's right, Steve and I finally watched the amazing Star Trek II: The Wrath of Khan, and it was AWESOME! And to share in that awesome, we've made you an all new episode of Star Trek: Asterisk! Join us as we enjoy one of the greatest motion pictures of all time. You can share our joy here.

Don't forget to go back and check out Steve's written review, and stay tuned for the Aftermath. Plus, remember that HAILING FREQUENCIES ARE OPEN at 513-ASTRISK (278-7475). Finally, be sure to join us next Thursday for the live show as we continue with Star Trek III: The Search For Spock. Enjoy!