Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Officer's Lounge - BECAUSE YOU WISH IT"

Last week was a sad time for all Starfleet officers and cadets. Not only those aboard the Enterprise, but those serving all across the Alpha Quadrant. For we lost one of our own, the esteemed Mr. Spock. However, good news! We found him on this week's episode of Star Trek: Asterisk!

Join Steve and I as we continue our journey through the motion pictures with the second in a series of excellent films, The Search For Spock. Our tale of joyous exaltation can be found here.

Be sure to check out Steve's write-up of the film here, and stay tuned later for the Aftermath. Plus, remember that HAILING FREQUENCIES ARE OPEN at 513-ASTRISK (278-7475) for all of your Star Trek or STA questions and comments. Finally, be sure to join us this and every Thursday at 6PM Eastern for the live show. Now get ahold of yourself and get to it!