Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk's Officer's Lounge in the Original Klingon

It was a long run, full of adventure and action. We all learned a great deal and grew by leaps and bounds. But all good things must come to an end. What? No, I was talking about The Original Series movies, not Star Trek: Asterisk! We've got a new episode of that right now!

This week, the Captain and I finally completed our journey with the sixth and final film with The Original Series crew - Star Trek VI: The Undiscovered Country. Journey with us as we enjoy this fine film. You'll find our adventure here.

Go check out Steve's written review, and stay tuned for the Aftermath, following almost immediately. Also, HAILING FREQUENCIES ARE OPEN at 513-ASTRISK (278-7475), so keep those questions and comments coming! Finally, relax for a few weeks as we take some well-deserved shore leave. We'll be back on active duty starting Friday, November 9th at the same time slot (6PM Eastern). Join us as we take on our next big adventure - The Next Generation! Enjoy!