Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Weekly Aftermath - The Lonely Justice Battle"

Can you believe the nerve of this guy?! Waiting until the day of a new show to write the post for the previous week! ...oh, I'm that jerk, huh? But that's ok! Because more important than that is the fact that there's a new Star Trek: Asterisk coming your way RIGHT NOW!

Join me and the Captain as we begin to see the light at the end of the tunnel that is season 1 of The Next Generation with three new episodes: "Lonely Among Us", "Justice", and "The Battle". Walk with us toward the light here.

If you haven't listened to the Officer's Lounge yet, get on it! And you should definitely read Steve's reviews. Plus, don't forget that HAILING FREQUENCIES ARE OPEN at 513-ASTRISK (513-278-7475) for all of your questions, comments, and random blatherings. Finally, be sure to join us this and every Friday at 6PM Eastern for the live show. Hurry - there's not much time!