Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Officer's Lounge - Loud as an Unnatural Schizoid Man"

Once more into the breach, lads! Take a dive into some more riffing of Star Trek: The Next Generation with the season two episodes "Loud as a Whisper", "Schizoid Man", and coughcough"Unnatural Selection". I'm sure you'll enjoy these episodes if for no other reason than you have us to talk over them.

Fill your ear holes with this glorious audio here.

If you're looking for an in-depth review of these episodes, check out the written reviews I've posted or hold on for the upcoming audio reviews. And as always, live long and prosper.