Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Weekly Aftermath - Where Data's Silence is Outrageous"

With a quick push of a button we're all ready for the Aftermath. We've got a couple of great episodes to talk about today... and one meh episode. I present for your approval, the Aftermath in which we sit down and discuss the frog face of "Where Silence Has Lease", the deerstalker of "Elementary, Dear Data", and the desperate housewife of "The Outrageous Okona"! Enjoy this week's podcast... because it will never come again. ...I mean, this particular podcast. The one in this post. There will be others, don't worry. And you can find it right here!

Be sure to join us live every Friday at 6:00pm for more Star Trek: Asterisk goodness and always keep an eye on TheGreenAsterisk.com for more Star Trek reviews as we watch them. It's fun!