Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Officer's Lounge - Q's Pen Pal, Icarus"

Welcome back to Star Trek: Asterisk. Thank you for joining us for another week. Today we will be watching "The Icarus Factor", "Pen Pals", and "Q Who" from the second season of Star Trek: The Next Generation. And you can download it all right here.

In the meantime, you can check out the reviews that have come before and marvel at my writing talents? I guess? I mean, if you're into that sort of thing.

Also take a tour of the website, check out every nook and cranny. Maybe there's something you'd like to find. Buy my short story, make a donation, buy a shirt, whatever, it's a great site, take advantage of it. But whatever you do, make sure you join us tomorrow at 6 for another edition of Star Trek: Asterisk live!