Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "The Best of Both Episodes"

In this day of marathon television, it strikes me that cliffhangers are kind of irrelevant unless there's one at the end of every single episode. With that in mind, I began wondering what it would be like if "The Best of Both Worlds" was exhibited as a single episode. It doesn't take a whole lot of work to mash the two parts together, so here you go!

Granted, it's only my audio commentary, but if you really want the visuals along with it you can fiddle around with Netflix.

Press Play and enjoy!