Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Star Trek: Asterisk "Tin Man's Hollow Holiday"

Today on Star Trek: Asterisk I'll discuss "Captain's Holiday," "Tin Man," and "Hollow Pursuits," so get in the holiday and run Barclay Program 9. Or just play The Sims. That works, too.

Join The Green Asterisk every Friday at 6pm for more awesome Star Trek stuff. Next week we'll be seeing who has "The Most Toys," meeting "Sarek," and having a "Ménage à Troi." You know that's going to be fun. Very logical fun.

Until then, here are my reviews for this week!

Press Play and enjoy!