Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Project Asterisk: The Space

I have officially surveyed what will be a perfect space for The Green Asterisk Coworking. I know it's a little early in the game to be thinking I've found the one, but, really... I think I've found the one. It's owned by a friend of a friend who used to use it as the home base for his manufacturing business. After expanding and moving out of it, he held onto it for a long time knowing he wanted to do something "cool" with it, but not sure what. When I came around with designs on a coworking and event space, our mutual friend knew that our visions would align perfectly. And they do!

The space is roughly 3,000 sq feet and the owner is so excited to be a part of the space himself that he's willing to make deals that other landlords wouldn't so readily offer. So we've been emailing back and forth about how the offices should be built out and I think we're getting close to finalizing floorplans before construction can begin.

In other news, The Green Asterisk is now officially an LLC. Up until August 2nd, The Green Asterisk has only really been a brand to label anything that Steve Beaudry is responsible for. Now it is, in the eyes of the law, an entity unto itself, with its own bank account and its own tax filings and everything. It's growing up so fast! I'm so proud! The implications of this to the coworking space is that I will officially be able to get some good business credit and/or loans and start accepting payments not only for memberships, but for day passes and random services, and food, and you name it.

So now that everything is coming together, I have one question that I need everyone who plans on being a part of this space to answer. The Green Asterisk Coworking Space is going to offer concierge-level service to its members. We're going to be the coworking space that takes care of all of the ancillary needs of the entrepreneur so that they can focus on getting work done. With that in mind, what kind of ancillary needs do you have? What kind of work can The Green Asterisk Coworking Space do for you so that you don't have to? So far, the list includes drycleaning drop-off, discounts on social media services, printing capacity, and I'm going to be looking into administrative legal services and even daycare. Not all of these will be immediately available, but I'd like to know what the community needs most so I can get it done.

It just keeps getting more and more exciting as the weeks roll on! Now I just need to figure out what kind of furniture we can get. Don't forget to join the meetup every other Friday 9-5 with an update meeting at 12!