Why Slow and Steady Wins the Race in Social Media

A lot of the times, new business pop up and their owners are so excited about this new venture that they think they need to see quick growth on social media. This mindset may lead them to make some rash decisions such as buying followers or spending too much on ads. And it may look impressive to investors to have gained over 1,000 followers in under a month, but savvy investors know there's more to it than that. And the day-to-day consumer probably won't even pay attention.

Let's get this out of the way right at the front: Do not buy followers. No one knows for sure, but it's estimated that about 15% of social media accounts are bots. That's 15% of about 3 billion. So, if you had every bot on Twitter following you, it would bring your follower count up to about 450 million. Sounds impressive, right? It does right up until you realize that bots aren't buying your products or telling any real people about you. You could make the case that the high number of foll…

Social Media Writing Prompts

For about a week now I've been posting a tweet a day on Twitter with the hashtag #smwritingprompt. One of the reasons that social media is hard is because, in order to do it right and see the best value out of it, you have to be posting every single day. Most experts recommend at least 2-4 posts per day! On every platform! Do you know exactly how hard it is to come up with 4 pieces of content every single day? Nigh impossible. So I've set out to make it a little bit easier.

If you follow @GreenAsterisk on Twitter you will get a writing prompt every day at 9 AM. Use it to go onto the social platform of your choice and just... write! You don't necessarily have to follow any rules. The prompts are only meant as inspiration. If I say to write about something and it reminds you of something completely different, write about that.

I'm just here to make your social media better.

And always remember, if you're following the writing prompts and still finding it difficult to come up with content, you can always let me do it. Because that's the point of The Green Asterisk. I want to take the hard work of social media marketing out of your hands so you can get to the business of running your business. If I can accomplish that simply by providing a free writing prompt, then so be it! But otherwise, hit me up.

P.S. Shout out to Justin Davis for helping me come up with this idea during Tampa Bay Startup Week!